Ronald 'Slack Traxx' Jefferson Talks Shreveport Music, Talent Management & Southern Soul's Evolution

Welcome to another episode of "That Ain't My Business. But Let's Talk About It." In this engaging episode, your favorite co-hosts, nestothadon and Pac-Man, dive deep into the vibrant music scene of Shreveport, Louisiana. Joining them is a legendary guest, Ronald Jefferson, aka Slack, from Slack Traxx Entertainment, who shares his extensive experience and insights. Slack discusses his pivotal role in nurturing local talent, the challenges faced by artists and managers, and the evolution of Shreveport’s music industry. He provides a unique perspective on the business dynamics that shape the careers of aspiring musicians, reflecting on his own journey from the late 80s to present-day success. The conversation covers a range of topics, including the importance of loyalty, the impact of drill music, and the growing influence of Southern Soul as the new wave in music. Listeners will also hear about Slack’s interactions with prominent figures like Hurricane Chris, Big Poppa, and Jeter Jones, along with his experiences working with major labels and producers. The episode offers valuable advice for up-and-coming artists on how to navigate the music industry, emphasizing the need for patience, professionalism, and consistent self-promotion. Don’t miss this in-depth discussion that sheds light on the untold stories of Shreveport’s music scene and offers practical tips for artists looking to make their mark. Tune in to gain a deeper understanding of the music business from a true industry veteran.